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HealthcareDigital Marketing
Hospital Digital Marketing Campaign
Full digital marketing overhaul including technical SEO, local SEO for 8 specialties, Google Ads, and a conversion-optimised patient acquisition system.
ClientMedCity Hospitals
TechnologiesGoogle Ads, GA4, SEMrush, Search Console
01The Challenge
No measurable online patient acquisition despite heavy spending on print and TV. Zero organic search visibility for medical specialties.
02Our Solution
Technical SEO, local SEO for all 8 specialties, Google Search Ads targeting high-intent queries, and a consultation tracking system.
03The Result
Organic traffic +280% in 6 months. Cost-per-consultation: ₹850 → ₹220. Monthly online appointments: 40 → 380.
Tech Stack
Google AdsGA4SEMrushSearch Console